Welcome to another exciting week in the world of eCommerce and retail.

Revenue & Financial Updates

📈 adidas reported a 14% increase in currency-neutral revenues for Q1 2026, with net sales reaching €6.6bn. This follows the record-breaking full-year 2025 results published in March, which showed a 5% rise to €24.8bn with double-digit growth across all markets and channels. In Europe, DTC sales grew in all markets, reflecting continued strong demand. (source)

🛒 Walmart's grocery sales growth has slowed, with food and beverage sales rising roughly 3% year on year in fiscal 2026, down from 4% and 11% in the prior two years respectively. The slowdown reflects a decline in grocery market share, although the retailer continues to highlight food as a vital category amid a challenging consumer environment. (source)

📊 Crocs, Hey Dude and QVC generated a combined $99m in revenue on TikTok Shop from April 2025 to March 2026. The top 10 US shoe sellers on the platform reached $163.7m over the same period, according to data from Charm.io. (source)

📦 Vinted has hit an €8bn valuation after completing an oversubscribed €880m secondary share sale. The funding round cements the Lithuanian-founded platform's status as one of Europe's leading resale businesses. (source)


📈 Etsy beat Wall Street expectations for Q1 revenue, supported by growth in gross merchandise sales as more active buyers joined the platform. GMS on the Etsy marketplace rose 5.5% year on year to $2.5bn, while GMS per buyer increased 2%. (source)

Loyalty & Beauty

💄 John Lewis is stepping up its investment in beauty by partnering exclusively with Skin Cupid, the UK's leading Korean beauty retailer, to launch its first Korean beauty shop-in-shops. The department store has also expanded its My John Lewis loyalty programme with a new MyJL Beauty tier, giving members access to exclusive offers, events, curated beauty content and personalised rewards. (source) (source)

🏬 Beauty Pie, the membership-based online beauty brand founded by Marcia Kilgore, is opening its first physical retail space within Liberty's Beauty Hall in London from 8th May. Existing members will be able to shop in-store at their usual reduced prices, while non-members can browse at guest prices or join on the spot. (source)

Sustainability

♻️ Salomon is launching a product repair service with United Repair Centre across France, the UK and Europe. The online-managed service will allow customers to have their Salomon clothes and bags professionally repaired, extending the life of products and supporting the brand's circularity commitments. (source)

Technology

📱 Apple has unveiled a new App Store subscription option that allows customers to pay monthly while committing to a 12-month term. The model could have wider implications for retailers experimenting with subscriptions, memberships and paid loyalty schemes as recurring revenue strategies. (source)

Partnerships & Marketplaces

🤝 SHEIN has partnered with THG Fulfil to offer UK marketplace sellers direct access to its logistics network. The integration creates a more streamlined route from order placement to delivery and returns for sellers on SHEIN Marketplace. (source)

🛒 H&M has launched an online storefront on Nordstrom's marketplace, part of the Swedish retailer's broader strategy to reach shoppers across its own stores, websites, digital marketplaces and social media. Separately, H&M has also opened its first store in Rio de Janeiro as part of its Latin American growth strategy. (source) (source)

🛒 Whatnot, the livestream shopping app, now integrates directly with Shopify, opening the door for millions of merchants to sell on its live commerce platform. The move is designed to drive growth and wider mainstream adoption of live selling. (source)

🏬 Myprotein is bringing its activewear brand MP Activewear to the high street through a new partnership with Footasylum. The move marks the latest step in Myprotein's transformation from a digitally-led DTC sports nutrition brand into a broader, multi-channel lifestyle business. (source)

People & Restructuring

⚠️ Nike is cutting around 1,400 jobs across its global operations, with technology teams set to be hit hardest. The layoffs affect employees across North America, Asia and Europe and represent less than 2% of Nike's global workforce as the sportswear giant pushes ahead with its "Win Now" turnaround strategy. (source)

That's a wrap for this week! If you found this useful or if you have any feedback, hit reply and let me know, or share it with someone in the industry who'd enjoy the read. See you next Friday. 📬

Thanks - Sue

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